Website for a greenhouse lighting maker
A site from scratch for LED lighting of industrial greenhouses and city farms: two product lines, a blog with calculations and crop trials, an enquiry form and a subscription.
Task
A maker of LED lighting for greenhouses needed a site that explains the engineering: how to calculate light for a crop and how greenhouse and city farm solutions differ.
The buyer of such equipment is an agronomist or a greenhouse engineer. They care about spectrum, luminous flux and energy use by crop, not slogans. The site had to speak that language.
Solution
Site from scratch
WordPress, LiteSpeed caching, the Unbounded typeface throughout and photos of installations.
Two product lines
Industrial greenhouses and city farms with the design concept and calculation strategy described.
Blog with calculations
17 articles: light spectrum and blueberry seedlings, cucumber energy use, luminous flux and basil, light zones, irradiance recommendations, units of measurement.
Enquiry and subscription
An enquiry form for a lighting calculation and a subscription to new materials.
Structure
22 pages in the sitemap, Organization and WebSite markup.
Result
2
product lines: greenhouses and city farms
17
articles with calculations
22
pages
The site answers engineering questions before the call, and enquiries come from visitors who already know what they need to calculate.
Palette
Click a colour to copy its HEX
Technologies
WordPress
Elementor
PHP
LiteSpeedA site from scratch for a factory: 7 product categories from electric boilers to air heaters, company, solutions, media and careers sections, dealers, search and contact forms.
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